Horizon Foods
http://www.horizonfoods.com
Challenge
Horizon Foods approached us to reinvent their brand and image as a leader in gourmet food distribution. Primary goals: to build customer base and recruit distributors.
Solution
To increase Horizon's customer base and build leads we flooded regions with a door hanger campaign that included a special offer redeemable on a new e-commerce website.
To drive more applicants to Horizon's HR department we created and deployed a stand-alone recruitment site pulling traffic from Hotjobs, Career Builder and conventional classified ads.